Our challenge, a truly stimulating and exciting one, was to communicate a Japanese brand, part of the very famous Rhoto pharmaceutical company. Dolci developed a strong concept, an immediately recognisable graphic symbol that would communicate a message all by itself.
\nThe trade communication took advantage of the extraordinary versatility of the advertising concept. In materials for pharmacies and promotional kits, the \u201c+\u201d sign became a formidable icon, and a loyal ally for the pharmacist.
\nThe agency carried out comprehensive branding work: from the logo to the website. We also created folders for dermatologists and pharmacists and numerous press adverts in some of the major pharmaceutical magazines.<\/p>\n","protected":false},"excerpt":{"rendered":"
Our challenge, a truly stimulating and exciting one, was to communicate a Japanese brand, part of the very famous Rhoto pharmaceutical company. Dolci developed a strong concept, an immediately recognisable graphic symbol that would communicate a message all by itself. The trade communication took advantage of the extraordinary versatility of the advertising concept. In materials … Continue reading “Your skin deserves more”<\/span><\/a><\/p>\n","protected":false},"author":3,"featured_media":3432,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5001","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-projects"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/posts\/5001","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/comments?post=5001"}],"version-history":[{"count":2,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/posts\/5001\/revisions"}],"predecessor-version":[{"id":5033,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/posts\/5001\/revisions\/5033"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/media\/3432"}],"wp:attachment":[{"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/media?parent=5001"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/categories?post=5001"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.dolciadv.it\/en\/wp-json\/wp\/v2\/tags?post=5001"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}